Audience Feedback

Audience feedback- Mera Lahore from Riffah Munir on Vimeo.

Facebook Reviews:

QUESTIONNAIRE:

Result:

Final Cut

MERA LAHORE from Riffah Munir on Vimeo.

Editing

Rough Cut

So finally came the stage of editing. The first and most important part of editing is the rough cut. We just had to arrange our selected clips in an order they were supposed to appear.

When starting our project in premier we were taught that we should save the project in the location with the most space. In my computer system disc drive D had the most memory and we saved our project in it.

We made a mother folder with the name of our project and then made sub folders in it with the selected audios, videos and pictures that were later on used in our film.

After saving the project began the real task. The first step in premier was to import the selected videos and then arrange them on the timeline in the correct sequence. This was a bit troublesome as we didn't rename the files. once we imported them to premier we didn't know which video had to come first just because we didn't label them. However we looked into each video one by one and managed to put them in the right sequence in the timeline.

Importing files to premier. (shortcut to importing files is CTRL+I)

Dragging videos to timeline and arranging them in the sequence

After arranging videos on the timeline, our rough cut was complete. We were ready to go onto the next stage which was adding effects, adding audio and other titles etc.

Movie review page

Our plan for the movie review page was simple. We wanted to give it a very professional look. We also decided that we would design our review page as if it had to be published in the local sunday times magazine.

As per the conventions of these pages, it is very usual to have a full image on one half of the page and the review on the other half. Apart from this there has to be a quote/highlighted text. We paid special attention to this when designing our page.

The size of the page was 16 by 10 inches and the steps involved in making the page were as follows:

In the first step we added the margins to the page. It was important to add margins so that the pages could be divided equally and the rest of the layout of the page could be designed accordingly.

We then changed the background colour to black and started with adding on the other conventions.

 we then added the images and added a box on the main image where the quote had to appear.

added the movie review

added the quote.

Poster planing

As part of the ancillary task we were given the option of designing a poster and a movie review page for our film.

Through our poster we wanted to show the whole ideology behind our film. As our film is based on Lahore so we wanted to focus on minar-e-Pakistan for our poster.
Our initial plan was to feature,both the actor and the minar-e-pakistan on our poster. Our first attempt was inspired by the poster of the famous film 'Shutter speed'

This was our first attempt at making the poster for 'Mera Lahore'

We were not really happy with what we made. It didnot come out as we had expected. The poster looked very untidy and confusing and there was no professional feel to it so we decided to go with our second plan which was to feature just the mina-e-pakistan on our poster.

We took several pictures of the minar such as the follows:

We selected the second picture for our poster.

We adjusted the brightness of the picture in Photoshop to add dark shadows to it. The dark shadows and the different shades of grey colour in the image represent the days of suppression. The days when dictatorship had been imposed on a democratic nation like Pakistan. Whereas the lighter shades and the minar itself represent hope and the belief that things will get better one day.

Construction:

In the first step we imported the picture into photoshop and adjusted the shadows and contrast of the picture using the adjustment option in the tool bar.

The second step involved adding the title to the poster. We added a rectangular shape in black colour using the rectangular shape tool (shortcut U) and lowered down its opacity so that the picture underneath it could be visible. Then we added the title using the text tool. the font that we used was 'shonar bangla'

We then added the selling line, tag line,date and details of the cast and directors.

The last stage was adding the other conventions that are found in any poster. These include the logo's of the production and distribution house.